The TidyChoice difference
TidyChoice is the only domestic cleaning service in
London where you can choose and book a cleaner directly online.
Happy and motivated independent professionals choose their own area,
hours and rates. You get help that arrives with a smile!
Our technology cuts out the cleaning agency middlemen
so you get the best service for your money.
No cleaning agency can give you all this
No agency gives you all this
Find independent professionals that are fully vetted
Browse profiles and genuine customer reviews
Choose your preferred cleaner online
Discover happy and motivated cleaners who get a fair deal
Hire the same professional to do cleaning, housekeeping and/or childcare services
Book the same person several days per week in real time
How TidyChoice works
TidyChoice makes it easy to find trusted, local cleaners and housekeepers in London. We match your
requirements with locally available independent professionals. You can book a cleaner in a few clicks
or browse hourly rates, years of experience, profiles, ratings and customer reviews before choosing
one that is just right for you.
TidyChoice fully vets all housekeepers so that they can be trusted. We interview each cleaner face-
to-face and carry out background checks. All house cleaners and housekeepers have at least six
months relevant experience and we continuously gather feedback to make sure high standards are
We attract the best professionals because we optimise their earning. As an online marketplace we
cut out agency fees so that you get the best value for money. You hire your cleaner directly, so you
always get the same cleaner each time.
Through our App you can easily manage your bookings online. Payments are made in arrears after
each session and processed conveniently online. We have a great customer service team ready to
help you with any requests.
Since 2015 we have been connecting people all over London. We have helped thousands of
Londoners find their perfect cleaner and helped hundreds of domestic cleaners find new customers
in convenient locations.
Date first booking
Number of customers
Number postcode areas with bookings
The story behind the numbers
It has always been hard to find a good house cleaner in London. Telephoning cleaning agencies is "old hat" and can be a frustrating experience. Finding and
vetting an independent professional by yourself takes time and effort
In 2014, our founders tried out some of the new glitzy, venture capital-backed online agencies. You
may know them, they all begin with “H”. They promised a convenient new online solution.
Whilst the online booking process was great, the overall experience was disappointing. Cleaners
seemed poorly motivated and cleaning standards were not up to scratch. It seemed like the “H” club
had merely taken the traditional agency model online, added a slick front-end and tried to scale it.
“A new approach... a Tinder for cleaning...”
Our founders thought that it would be great if people could go online and choose their house
cleaner based on customer reviews and profiles. After all, this is the reason why people love Amazon
and Airbnb. A new approach was needed for the cleaning sector, a “Tinder for cleaning” that
matches households with domestic cleaners.
“...choose your preferred house cleaner...”
As well as providing easy and convenient online booking, TidyChoice allows you to choose your
preferred house cleaner. You are matched with locally available, pre-vetted housekeepers that meet
your criteria. You have a direct relationship with your cleaner, so you get a tailored domestic
“...happy, motivated cleaners...”
Domestic cleaners don’t want to work for agencies that pay them as low as possible. They want to
manage their own customers and be independent. That is why we have happy, motivated cleaners
on our platform.
“Cleaners are free to choose...”
TidyChoice helps house cleaners and housekeepers find new customers in convenient locations. By
disintermediating agents, TidyChoice allows them to earn their full hourly rate. Cleaning
professionals are free to choose their own rates, work locations and hours. The website’s search
algorithm optimises their available working time and minimises their travel costs.
“...transparency, choice and a fair deal...”
By providing both consumers and cleaners with transparency, choice and a fair deal, TidyChoice has
grown to cover the whole of London. The business is completely self-funded, and its growth is built
upon offering the highest quality service to customers and a fair deal for cleaning professionals.
Our loyal professionals
We have dozens of cleaners that have used our platform for over three years.
11 YEARS EXPERIENCE
I have 10 years experience,mainly in regular domestic cleaning.I'm trustworthy and reliable person paying attention to details in my work.
6 YEARS EXPERIENCE
I like cleaning and making everything clean and shiny. I also like ironing. I want to make my clients' houses like my house. I like to see them happy when they come in their house and be prou
10 YEARS EXPERIENCE
I am professional and responsible in my work and give my 100% when completing tasks. I am always very thoughtful about my employer and their requirements.
I ensure that they are happy and