The UK domestic cleaning industry market has grown at an impressive pace in recent years with a 28% increase in turnover between 2013 and 2020. Structural and secular trends have driven strong growth. However, the cleaning sector, along with the rest of the UK economy is facing a number of challenges from the impact of COVID-19, Brexit and a likely economic recession.
In the first part of this article, we examine the factors driving recent growth in the sector. In the second part, we examine the impact of COVID-19 on demand for home cleaning services. Finally, we explore the outlook for the sector and consider the potential impact of COVID-19, Brexit and an economic recession on domestic cleaning in the UK.
1) Growth in the UK house cleaning market
Prior to the COVID-19 pandemic, the industry as a whole was experiencing steady growth in turnover and the number of new workers and companies. Between 2015 and 2018, the UK cleaning...